Sunday 26 February 2012

Destinations leaving from Toronto Pearson International Airport


Destination spots
WestJet has been around for sixteen years and still continuing strong. From only flying to and from a few destinations within Canada has grown to travel over 100 destinations in North America.
The 4 main spots WestJet travels to are Canada, United States and Hawaii, Mexico and the Caribbean. There are all great places to travel and see at a low cost. Like every airline there are different airports you must go to in order to fly out to your destination, not every base will allow to always leave for your travel spot. Although, they do not travel more further away around the world is a down side to WestJet’s destinations locations.
WestJet should look into more budgeting by getting more aircraft to expand the travel destinations such as China, India or even South America. Once they expand their line of destinations the company should be able to grow more also increasing more revenue for the company.
Therefore, adding more destinations can increase WestJet’s travellers to continue with them. There are all great destinations that many people travel mostly to and more often.
 Ø  Do you think WestJet should expand their destinations?
WestJets Aircraft's


The aircrafts that WestJet uses have advanced technology implemented within them. WestJet has an average fleet age of 5.6 years. WestJet has had several different aircrafts some retired and others still in use.  WestJet’s retired fleet was the Boeing 737-200 and its current fleets are the Boeing 737-600, Boeing 737- 700 and Boeing 737- 800.

WestJet’s retired fleet Boeing 737-200 was used from 1966. This aircraft was a short to medium range, twin-engine, narrow-body jet liner. It had the capacity to fit anywhere from 25 passengers to 215 passengers. The assembly of this aircraft was in a factory adjacent to the Boeing field, and production was then moved to Renton in late 1970.in 1988 the production for the 200 series was put to a stop after production of 1,114 aircrafts. This was one of the early aircrafts that was used by WestJet, but is no longer used.


WestJet’s current use of aircrafts includes the Boeing 737-600, Boeing 737-700, and the Boeing 737-800. These aircrafts are referred to as the next generation aircrafts, because of their advanced technology. These aircraft's are short to medium range narrow body jet liners. These have been in production since 1996. These Boeing 737 crafts fit 110 to 210 passengers. The interior of the Boring 737 next generation craft is incorporated with select features of the 777 style interior. On July 20, 2011, Boeing announced plans for a new 737 version to be powered by the CFM International LEAP-X engine. These aircrafts are still in use by WestJet, and are of great provision with the advanced technology for function, safety and comfort.

WestJet uses one of the best aircrafts to ensure that its guest get the satisfaction of traveling that they desired. Its use of the Boeing 737 series will continue and they will continue using new editions to the Boing aircraft's.





Safety features/baggage
Every individual are always frighten when they are flying. I Believe that everyone should be trained and know all the safety measures when travelling. Although, all flight attendants are trained for about 1 month before working on an aircraft.
WestJet are always concerned for their guests safety. They have procedure and guidelines every time for every flight. They would have their regular procedure to tell everyone about the aircraft with the pamphlet, how to use the oxygen masks, exist and life jacket. Those features are always including when travelling and to continue with everyone’s safety they also have travel advisory before boarding the flight for example a winter watch storm. It will cause delay’s of flight but I do think to have that feature can ensure everyone safety from any injury. Over the years WestJet does show a high safety rate in fact aviation accidents are extremely rare. Statistically if a passenger board a flight randomly once a day it would statistically be over 21,000 years before and individual can be killed. Which in fact I do think that flying is safe for many people who are scared to travel by plane.
There are always issues with baggage when you’re travelling however; WestJet has guidelines to how many bags are allowed on the place as well as the size. To bring luggage on a flight are only allowed 2 bags when flying. The check in luggage must not way more that 50lbs if it ways more there are fees applied to the traveller. The unique idea that WestJet has are sports equipment to board can only be 3 meters long and will charge if applicable excess baggage fee unless stated otherwise. Many other airlines do not have this feature can WestJet can benefit from that for athletes.
Thus, researching and learning more about planes guidelines and features should make travellers feel more safe and would want to travel with WestJet rather that a competitor airline.
Ø  Do you feel safe when travelling with WestJet?
 Ø  Knowing the interesting statistics of flying would you fly now?
 Ø  Is that enough of a safety features?
 Ø  Do you think it’s fair for how many baggages are allowed including weight?
 Ø  Do you think you should have to pay if your luggage weight more than 50lbs?


Sponsorship/ Community investments
WestJet doesn’t just service travellers they are really committed in various community investments and sponsorships.
WestJet are highly involved in a lot of communities to assist many people around Canada. To name a few they are involved in; Big Brothers Big Sisters of Canada would mentor youth also mentoring in-schools, Kids help Phone Canada, Make a wish Canada, Ronald McDonald house Charities Canada, Caring for our community. They are trying to raise awareness in each of their program that they are involved with to contribute WestJetters would donate gifts of flight voucher. One Community investment that I think is absolutely interesting and have been involved with since 1996 is the Hope air they basically make sure that no Canadian get left behind in Canada’s health care system. They would also, accommodate free air transportation for Canadians in financial needs that have to go outside their community. I think their involvement is great that they would do anything to help Canadians.
BC Children's Hospital foundation Toy drive
WestJet also sponsor’s fun ‘n festival series promotion and contests where they would visit various provinces and cities to get involved by having different type of activities all year round. This year WestJet partner up with Harbourfront Centre again this summer to continue with the taste of Danforth. The also were involved since the tragic earthquake in Haiti on January 12, 2010 WestJet has worked to support. They immediately donate a flight to world Vision Canada and $ 200,000 of medical supplies. They also donate $ 100,00 to Canadian Red Cross to assist immediate needs. WestJet portrays a big warmth heart to assist many people in need. WestJet are always accepting Donations for anyone willing to help as well as looking for sponsorships.
Thus, WestJet is highly involved in sponsorships and community investment to lend a hand. But they are always there for us Canadian. It’s a big heart that keeps on giving.
 Ø  Knowing that WestJet gives low fare and are a highly involve in sponsorships and community would you want to travel with them more?
 Ø  Do you think WestJet are involved to benefit the company image or to really help?

WestJet's Advertisement 

In the airline industry there is huge competition and to have the upper hand businesses use advertisement. Advertisement plays a major role in the success of a business and can be the cause for a great amount of the businesses profit. WestJet advertises its airline in a innovative way.

WestJet takes the advertisement for its airlines to the next level, and persuades its airline as being one of the best to its market. WestJet announced the launch for its new advertising campaign which depicts the experience of employees who go to many lengths to be of assistance to their guest. The campaign is centered on WestJet’s caring culture and guest services, and also on commercials that are based on kudos submitted by guest. The commercials demonstrate how WestJet employees show extraordinary moments of caring for the guest, it focuses on the positive attitude of the Westjetters towards all guest on the airline. Through this campaigns these heart touching commercials will air on national TV along with in cinemas across Canada. Therefor WestJet takes its adverting to the next level; the goal of these advertisements is to persuade WestJet as a comforting airline to travel on. 

WestJet is a very friendly business that focuses on providing the best to its guest and thus launched a campaign to protest the flat rate Air Travelers Security Charge (ATSC).WestJet is concerned about the impact that ATSC will have on Canadian travelers and so launched this campaign. WestJet encouraged Canadians to write to their local member of parliament to create awareness about their concerns. WestJet president and CEO stated that “We fully support enhanced security measures for our industry, and we are not opposed to collecting a fee for such services.  However, we believe that imposing another flat rate fee to Canadian travellers will surely have a negative impact on our industry and will discourage people from choosing air travel as a mode of transportation.”, WestJet is strongly against this fee charge and is doing everything possible to prevent it. In order to make this advertisement more widely known there have been newspaper ads and tear out for mailing have been included. Therefor WestJet takes its advertisement to the next level, and the purpose behind the advertisement is taken very seriously.

WestJet is well known for its spontaneous ads. It is a friendly business that looks to have a benefit to its customers along with the business itself, and the advertisements provided assist in accomplishing this goal of theirs. What’s your opinion on this, does WestJet provide good service?


WestJet's Competitor

Where there’s business, there’s competition, WestJet being in the big market like other businesses encounters competitors. WestJet’s leading competitor is Air Canada.

Air Canada is one of WestJet’s leading competitors and WestJet is in the hope to outrun it. WestJet claims to be directly affected by Air Canada’s decision to join with a U.S partner. This is because the routes that would then be taken would affect WestJet’s sales greatly. WestJet competes directly against Air Canada on three of the routes which are Calgary to San Francisco, Vancouver to Los Angeles and Vancouver to San Francisco. Air Canada’s decision to share competitive information with a U.S carrier makes it almost impossible for WestJet to compete. WestJet wants to compete with Air Canada for business travellers and for that to occur it needs to be on a level playing field with its rival Air Canada. This case is still in process, thus Air Canada and WestJet are equally competitive with each other.

 Therefore competition is tough between the two leading airlines. WestJet is relying on Air Canada failing to partner with other competitors; otherwise WestJet will not have fair competition with air Canada. Is there possibly more to WestJet’s hopes of Air Canada not partnering up?





http://www.theglobeandmail.com/globe-investor/westjet-seeks-to-intervene-in-air-canada-competition-hearing/article2140541/

Travel Deals

When planning a vacation, your goal is to find a pleasing deal. WestJet offers quite a lot of great deals which are very beneficial for the costumers. An airlines goal is to make the travel experience great for the travelers, and that great experience starts off with a great deal.

Great travel deals for WestJet are offered through the website westjetvacations.com. Through the use of this website WestJet’s travellers can find a variety of different deal, from which one is sure to be a desired one. The site offers guest the opportunity to book flights and vacations through a simple and intuitive way. The site offers a variety of deals and provides photos and videos of attractions located nearby the vacation spot. Maps are also available to allow the guest to distinguish the amount of travel required to go about from the vacation spot. The site is also very convenient because it allows the customers to make split credit card payments between two cards. Thus booking a vacation package or simply a travel ticket through the use of this website is very convenient, reliable and above all very affordable through the provision of great travel deals.

Great travel deals for WestJet are made available through the use of Softvoyage software. Softvoyage software is a software that specializes in the development of technological Soloutions for tour operations, and travel agencies. Softvoyage allowed travel package dealers with the technology needed to prepare and sell vacation packages. It provides to its guest and travel agency partners a tool that makes selecting and purchasing the right vacation easy and accessible. Softvoyage offers best meet the requirements of the market; this is because its deals are affordable and beneficial to the market. Thus specially designed programs such as Softvoyage are used to provide travel deals for airlines, WestJet being one of the most desired airlines.

WestJet is widely known, and demand to travel through it is high and competitive, so to do so and through an affordable way, the market looks to providers for these affordable deals and vacation packages. Great offers that are reliable along with being affordable 
are provided through WestJet vacations and Softvoyage.


 http://www.canadafreepress.com/index.php/articles-travel/42663
http://www.canadafreepress.com/index.php/articles-travel/15241